Sustanability

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The Lanzarote International Marathon aims to transcend its role as a sporting event to become deeply rooted in the island's identity. We see ourselves as agents of change and influential catalysts, capable of conveying the crucial message of sustainability to present and future generations.

We commit to directing our efforts towards promoting sustainability in all our actions, incorporating initiatives aligned with the Sustainable Development Goals of the 2030 Agenda, which embrace the essential pillars of sustainable development: people, planet, and prosperity.

1. SUSTAINABILITY

The Lanzarote International Marathon aims to transcend its role as a sporting event to become deeply rooted in the island's identity. We see ourselves as agents of change and influential catalysts, capable of conveying the crucial message of sustainability to present and future generations.

We commit to directing our efforts towards promoting sustainability in all our actions, incorporating initiatives aligned with the Sustainable Development Goals of the 2030 Agenda, which embrace the essential pillars of sustainable development: people, planet, and prosperity.

1.1. Social Aspect

1.1.1. Inclusive Running

The Lanzarote International Marathon is a unique sporting event that goes beyond traditional competition by incorporating a section dedicated to inclusive running. The marathon aims to accommodate all athletes from around the world, without excluding any condition. Parallel to the main race, we will provide opportunities for athletes with disabilities to experience a marathon of this caliber.

This initiative:

- Expands opportunities for all running enthusiasts

- Promotes fundamental values such as equality, respect, and solidarity

- Fosters an environment of acceptance and mutual support

- Strengthens community ties

- Breaks down social barriers

- Enriches the sporting experience

- Helps raise awareness about the importance of accessibility in sports and other aspects of life

In the Lanzarote International Marathon, it's not just about winning medals, but celebrating diversity and overcoming challenges together.

1.1.2. Women's Participation

The Lanzarote International Marathon aims to contribute to gender integration and reduce inequalities in sports.

Benefits of integration:

- Promotion of gender equality

- Visibility and recognition

- Fostering respect and tolerance

We will actively encourage women's participation at all levels, from amateur to elite runners. We'll also promote women's involvement in event organization and volunteer roles.

1.1.3. Local Products (KM0)

We recognize the unique offerings of our island. To ensure our identity is present in all aspects of the Lanzarote International Marathon, we will provide visitors with the opportunity to enjoy Lanzarote's flavors, learn about our products' history, and even visit their places of origin.

Opting for KM0 products contributes to reducing the ecological footprint, mainly by reducing carbon emissions. Promoting the consumption of local products supports the island's producers and farmers, strengthens our market, preserves the social and cultural fabric, and promotes a sense of belonging and pride among local inhabitants.

1.2. Environmental Aspect

Understanding the value of our environment on the unique island of Lanzarote, the Lanzarote International Marathon establishes a commitment to environmental conservation through initiatives that will be carried out during the event.

Key initiatives include:

- Awareness campaigns on sustainability, waste management, water footprint, air pollution, and greenhouse gas emissions

- Collective and environmentally friendly mobility solutions

- Use of reusable materials

- Waste management strategies

- Actions to minimize air pollution

We have designed the initiative "THAT THE ONLY FOOTPRINT THAT STAYS IS FROM YOUR SHOE", aimed at all the runners' companions, family and friends, providing information and promoting good environmental practices.

1.3. Economic Aspect

The Lanzarote International Marathon presents an invaluable opportunity to strengthen the local economy and support island businesses. By using the island of Lanzarote as the marathon route, we create the need to explore every corner of the island, giving visitors the opportunity to immerse themselves in the culture and traditions.

We've designed the "MOVE AROUND LANZAROTE" initiative, aimed at all accompanying persons, family, and friends of the runners, facilitating their exploration of the entire island.

1.4. Alliances

We understand the importance of establishing solid and strategic alliances to achieve all the benefits envisioned with this marathon on the island of Lanzarote. We seek to surround ourselves with references that can collaborate with all the ambitious and tangible objectives we are setting.

These alliances are key to providing a unique experience to attendees, visitors, and the Lanzarote community, as well as an opportunity to intertwine different organizational, economic, and social sectors for the generation of positive impacts so important for Lanzarote.